Digital Marketing & Social Media

Having a professional and well-managed online presence has become an absolute necessity for a business to thrive in today’s economy.

Students will learn how to analyze their clients’ digital marketing needs, provide auditing services to make necessary improvements and design and execute expertly-crafted marketing plans.

Typing on a Computer
Image by Merakist

Key Facts

  • Intakes: January, April, July and September

  • ELIGIBLE FOR POST-GRADUATION WORK PERMIT (PGWP)

  • 360 hours

  • International Students: 8 Months-CAD$9,200

  • 2 Terms-8 Months

  • Full-time

  • Evening classes

  • Different schedules available

  • ACS (Attestation of College Studies)

  • Program delivered in French or English

Program Overview

Term 1

  • Communication Plan- 45h

  • Digital Marketing Concepts- 45h

  • Public Relations and Social Media- 45h

  • Advertising and Multimedia Content- 45h

 

 

 

Term 2

  • Content Adaptation and Integration- 45h

  • Business Development- 45h

  • Promotion Strategies and Web Analytics- 45h

  • Digital Advertising Campaigns- 45h

Pens